Ballard Brands Founders Unveil Three Remodeled PJ's Coffee Stores on Northshore

Ballard Brands Founders Unveil Three Remodeled PJ’s Coffee Stores on Northshore

Brothers Paul, Steven, and Scott Ballard Invest in the Northshore Community with Revamped PJ’s

NEW ORLEANS (October 14, 2020)— The team at PJ’s Coffee of New Orleans announces the unveiling of three newly renovated locations in St. Tammany Parish at stores on Highway 1077, Dove Park Road, and Highway 25.

To celebrate the revitalized Northshore stores, a ribbon cutting event, in partnership with the St. Tammany Chamber of Commerce, will be held at the Highway 1077 store on Friday, October 30 starting at 11 a.m. All three stores will offer one free 12oz hot coffee or cold brew (limit two per car for the first 50 cars in the drive-thru or while supplies last), free PJ’s Coffee swag and giveaways, with the chance to win a prize pack and gift cards.

Brothers Paul, Scott and Steven Ballard, co-founders of Ballard Brands and franchisees of the remodeled stores, have elevated the interiors of each location to fit with the Modern Orleans style, including all new counter tops, tables, chairs, couches, subway tile, bathrooms, interior paint, light, pastry cases, and more.
“As a Mandeville resident with a wife and four children, investing in the Northshore community is both a priority and a pleasure,” says Paul Ballard. “We’re excited for our neighbors and customers to see the
renovations at their nearest PJ’s store firsthand.”

“While PJ’s Coffee is continuing to expand with new locations across the U.S. and beyond, we want to give our customers at home a more modernized experience as well,” says Steven Ballard. “We’re thrilled to be able to serve our guests the same high-quality coffee in an elevated atmosphere.”

Recently, the Ballards were each named as finalists in the Ernst & Young LLP Entrepreneur Of The Year® 2020 Gulf Coast Area Award, which honors entrepreneurial business leaders whose ambitions deliver innovation, growth and prosperity as they build and sustain successful businesses that transform our world.

“As Ernst & Young LLP Entrepreneur Of The Year® 2020 Gulf Coast Area Award Finalists, we’re honored
to be continuing the innovative work that allowed us to be nominated,” says Scott Ballard. “As
franchisees of these stores, we’ve enthusiastically applied our entrepreneurial spirit to ensure that each
one reflects the trajectory of the PJ’s brand.”

The entrepreneurs will open a brand-new location on Highway 59 at Girod St. in Mandeville, La in December.
WHO: PJ’s Coffee of New Orleans
WHAT: Grand Re-Opening Celebration
WHERE: 70325 Hwy 1077 Covington, LA 70433
WHEN: Friday, October 30
Ceremonial ribbon cutting from 11 a.m.-1 p.m.

*PHOTO OPP*: Ribbon cutting at 11:30 a.m.

 FREE COFFEE: 11 a.m.-1 p.m. or while supplies last (limit two per car in drive-thru)
  • 70325 Hwy 1077 Covington, LA 70433
  • 1665 Dove Park Rd. Mandeville, LA 70471
  • 73015 Hwy 25 Covington, LA 70435
To learn more about PJ’s Coffee of New Orleans, visit and follow on Facebook, Instagram and Twitter.

 About PJ’s Coffee of New Orleans

PJ’s Coffee of New Orleans was founded in 1978 by Phyllis Jordan, a pioneer in the coffee industry that demonstrated that better beans, superior roasting techniques, and pure passion for the art of coffeemaking mattered. In 2008, the company was purchased by New Orleans natives and brothers, Paul, Steven, and Scott Ballard. PJ’s Coffee serves a wide variety of hot, iced, and frozen coffee beverages using only the top 1% of Arabica beans, as well as organic tea and fresh breakfast pastries. PJ’s Original Cold Brew™ Ice Coffee is brewed daily using a special cold-drip process that protects the flavor and strength of the beans, while producing a coffee that is 2/3 less acidic – a process and
technique pioneered by our founder and used for more than 30 years at all PJ’s locations. Bags of whole bean coffee, single serve cups of PJ’s Coffee and PJ’s Iced Coffee Concentrate are available for sale in- store and online.